Fratello Talks: Why Always Wins

July 15, 2011

It s another week, and Fratello Talks is back! This episode is all about and, specifically, about the Crown s uncanny ability to always come out on top. RJ and Lex join Nacho to discuss s inability to lose, make mistakes, or create a bad watch. But wait, is that actually the case? Sure, tops most lists out there in terms of popularity, sales, and iconicity of its watches, but surely not all that glitters is gold. Sometimes that glitter you see from a distance is a Cellini when you get up close! All jokes aside, join the guys for a discussion on the brand s perceived invincibility and a look at why this is the case. But before that, let s take a look at what s on the wrist.This video is blocked because you did not accept marketing cookies. Change cookie settings This podcast player is blocked because you did not accept marketing cookies. Change cookie settings Wrist checkWe kick off with Lex, who was actually named after the brand. Only his closest friends call him by his full name; to everyone else, he s just ‘Lex. On his wrist, he s rocking the quartz Grand Seiko SBGX341, a funky white-dialed number with red accents and a rugged 70s-inspired stainless steel case. A recent post-holiday rekindling of his love for his Grand Seiko will likely see him wearing this one for a little while, at least.Next, we hop over to RJ, who is very appropriately wearing his Sea-Dweller 16600. This is a true, no-nonsense diver s watch that s ready to take on just about anything he (or anyone) throws at it. This is the second Sea-Dweller of this reference that RJ has owned, with the first having been regrettably traded in 2014 for a GMT-Master 1675. He no longer owns either of those specific watches. However, he did buy back a Sea-Dweller of the same reference, the watch he s wearing today.Finally, Nacho is wearing his Omega Seamaster Professional 300M reference 2254.50.00. There s not a lot left to say about this one, but you can read all about why this is his GADA watch here. You can also check out his video on the watch on the Fratello YouTube channel. This is his most worn watch in 2023 so far, something that s not likely to change any time soon.Why always winsNow, you all know that, for most of us here at Fratello, Omega holds a special place in our hearts and collections. But it s simply not fair to say that is not the most popular brand overall. And as much as we enjoy the work of other brands, we find ourselves being critical. Whether it comes to a specific model or even a shift in the brand s direction, not everything is always perfect. Is the work of , then, as close to perfection as the watch world gets? Well, as you ll hear in the podcast, even the best will sometimes miss a step. Perhaps it s about how a brand takes these mistakes in its stride or in just how many risks it s willing to take. Either way, we discuss how manages to navigate these situations and seemingly always come out on top.Do you agree with the guys? We d love to hear your opinion. Share your thoughts on the topic in the comments section below.